WITH ALL THE TALK of a government shut- down and cuts in 2011
spending that would hurt nonprofits, a proposal in President
Obama’s 2012 federal budget
to revolutionize how the government spends money on social services has not attracted
nearly as much attention as it
deserves.
An idea he calls “pay for success” should be embraced by
politicians from both sides of
the aisle who want to see better results from social programs
and more efficient use of government funds.
The proposal would provide
government money to social-service groups that achieve good
results.
Instead of receiving payments upfront, organizations
would get government support
based on the results they actually achieve.
In the interim, foundations,
donors, and even private investors would provide money to run
the programs.
If the programs produced
results, according to an inde-
pendent evaluation, the donors
could get their money
back and possibly more
than that if the results
were better than ex-
pected.
they put into a social-service program and
even earn a financial
return on their money.
In this time of gaping government budget
deficits, this idea is especially attractive because it helps allocate
government money to proven solutions.
It also has the potential to
cut spending. For instance, if a
program is found to do a great
job of providing job-skills training for the poor, it could reduce
spending on welfare programs
over time.
For people in philanthropy,
“pay for success” provides a new
investment option, one in which
the financial return depends
directly on achieving social results.
Tying investments to social
results has become a popular
concept in philanthropy in recent years.
However, for most of these
investments, the level of the financial return does not directly
depend on the level of social results.
The “pay for success” model,
on the other hand, creates a
contract that specifies the rate
of return based on the level of
proven social results.
In this time of
gaping government
budget deficits, this
idea is especially
attractive.
sults at a lower cost to taxpayers.
But at its heart, “pay for success” is not just a financing or
cost-savings program. Its success hinges on whether nonprofits are able to deliver results
that are superior to current government programs.
The “pay for success” idea will
not be appropriate for all social
services. For the approach to
work, government agencies and
nonprofits must be able to track
the results of the program.
In areas like school readiness
or employment services, the
government is already collect-
ing much of the data needed to
determine the level of program
success. But for many causes,
the results will be difficult to
track.
Sean Stannard-Stockton is chief
executive of Tactical Philanthropy Advisors, in Burlingame, Calif., and author of the Tactical
Philanthropy blog. He is a regular columnist for The Chronicle
of Philanthropy.
PETER YORK
Charities May Wind Up Paying for President’s ‘Pay for Success’ Idea
PRESIDENT OBAMA’S budget proposal for 2012 includes a $100-million idea that
could revolutionize the way social programs are financed—or
could put a ticking time bomb
next to the heart of some of our
society’s most needed social programs.
While the proposal quickly attracted support and excitement
from both sides of the political spectrums, nonprofits need
to reflect on some of the drawbacks before rushing to sup-
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port the concept. Mr. Obama’s
idea is a welcome import from
Britain, which is experimenting
with what it calls social-impact
bonds.
Introduced by the government of Prime Minister David
Cameron, the concept is getting
a test with inmates released
from a prison 75 miles outside
London.
Today, 60 percent of those
prisoners can expect to land in
jail again within a year after
their release. But a nonprofit
group has raised $8-million to
test a social-service program
designed to reduce that probability—in part by helping the
former prisoners learn how to
stay healthy and find work.
The nonprofit is convinced
that it can reduce the number
of repeat offenders to 7. 5 percent, and if it does, the people
who put up the $8-million will
get all their money back from
the government.
If the charity does better than
the goal, and even fewer people
return to jail, the donors will
get a bonus.
But if the group fails altogether, the money will be essentially
a typical charitable donation.
Mr. Obama rebranded the
idea as “pay for success” bonds,
and his budget plan includes
experiments with seven government programs, such as job
training and juvenile justice.
After more than a decade’s
work evaluating social pro-
grams, and another decade as
a social worker, I am intrigued
by Mr. Obama’s ideas but also
skeptical.
The main concern
will be how to define
success; in the real
world, it is difficult,
if not impossible.
affect the results, and it is often
impossible to figure out that just
one innovation made all the difference.
What’s more, it’s hard to
imagine how “pay for success”
programs can be sufficiently insulated from political pressures,
so that disputes about measurement standards and acceptable
levels of rigor won’t become a
political shuttlecock.
Using the British prison pro-
gram as an example, what hap-
pens if some powerful group of
political leaders or activists no
longer accepts the idea of keep-
ing prisoners from crime for
just one year but wants three
years—or five? Or if a 7.5-per-
cent drop in repeat-offender
rates is no longer acceptable
and instead this group desires
10 percent or 20 percent? Or if
not returning to prison is no
longer the desired measure but
instead rates of permanent em-
ployment?
The ideas and motives behind
social-impact bonds are worthy,
but they won’t succeed unless
they take the following into account:
Set realistic goals for any
program, and measure only
direct results. The further
in the future the goal, and the
more complex the social problem being solved, the more likely that confounding variables
will get in the way.
Expand social-impact
bonds incrementally. As they
prove themselves, and learn
from each success and failure,
the idea can grow into a more
ambitious effort. It is humbling,
and important, to keep in mind
that the first test of this idea
in the real world is only a few
months along.
Get nonprofit workers to
share their perspective. The
charity workers who will be
charged with operating these
programs must be closely involved in their design, as well
as in devising the measures
that will determine their ultimate success.
After all, they are the ones
who will make social-impact
bonds a success—or a failure if
they are not given a leadership
role.
Peter York is senior vice president and director of research at
TCC Group, a nonprofit-man-agement consulting firm in New
York.