22 • THE CHRONICLE OF PHILANTHROPY
MAY 3, 2012
Learn How to Attract
the Next Generation of Donors
May 17, 2012
How can your organization better connect
with donors in their 20s and 30s?
Many nonprofits are devising innovative approaches to get away
from stale methods and messages.
Join The Chronicle for a one-hour Webinar to learn real-world stories
about what works best, including:
Chief Executive Officer
•;How the University of Pennsylvania increased the number of
young alumni donors by 19 percent in just one year.
•;What a sweeping study of 6,500 people ages 20 to 35 reveals
about their giving habits and pet peeves.
•;Which approaches are most effective for attracting people in
their 20s and 30s.
The Penn Fund
BONUS: When you sign up for this Webinar, you’ll be able to continue
the conversation with The Chronicle and speakers in an exclusive
LinkedIn discussion group, so you can keep learning long after this
one-hour session ends.
Assistant Managing Editor
The Chronicle of Philanthropy
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