‘Genius’ Grants Awarded
n Five of the new MacArthur fellows are nonprofit leaders, like
housing advocate John Henneberger. One of the foundation’s
officials is spreading the word
about the grantees to inspire
creativity among others. Page 13
n Millennials have the potential to
be important donors someday,
says a new study, so charities
should start cultivating them
now, even though they won’t see
big returns for several years.
The Newspaper of the Nonprofit World Volume XXVI, No. 18 • September 25, 2014 • $5
THE CHRONICLE OF
PHIL A NTHROPY®
The fundraising craze brings new money—
but also new legal and ethical concerns
By Suzanne Perry
MIKEY BOLTS, a You Tube personality and comedian, had a plan for an un- usual crowdfunding effort: If donors
chipped in a total of $5,000 for the Susan G.
Komen breast-cancer charity, he would conquer his fear of heights by skydiving while
wearing a Power Ranger suit.
Posting the challenge on Darelicious, a new
site that raises money based on dares, Mr.
Bolts said he wanted to do it for his grand-
mother, “the most influential person in my
life,” who had died of breast cancer,
The campaign raised only $3,240, but Mr.
Bolts decided that was enough—and last
spring he made the leap dressed as a Green
Ranger from the superheroes television show,
accompanied by friends dressed like Super-
man and Batman’s sidekick, Robin.
A YouTube video of the jump has been
viewed more than 600,000 times, and many
commenters on the Darelicious site praised
Mr. Bolts’s charitable efforts, some mentioning
their own loved ones who had battled cancer.
There was just one hitch: Susan G. Komen,
Continued on Page 7
As the Economy Heats Up,
Nonprofit CEOs See Pay Rise
By Ben Gose
CHARITY EXECUTIVES OF BIG NON- PROFITS AND FOUNDATIONS are be- ginning to win bigger raises after a long run when the median annual
increases did little better than keep up
with inflation, according to The Chronicle’s annual compensation survey.
Among the 82
which The Chronicle has 2011 and
Since the financial crisis ended in
2009, charities have nudged up compensation for their top executives only
modestly, on average by about 3 percent
But some charities—especially larg-
er ones—have regained sound finan-
cial footing thanks to the recovering
economy, and some are beginning to
give generous raises to top executives,
compensation experts say. Excluding
the groups that cut pay or kept it flat,
the remaining 62 organizations in The
Chronicle’s survey increased pay for
their CEO in 2012 by 6. 8 percent.
The survey identified 18 CEOs with
compensation of more than $2-million.
“Organizations have a bit more money, and they’re willing to bid up salaries,” says Brian Vogel, a compensation
consultant in Washington. “The market
is stiffening just a bit.”
Small Pool of Executives
Wayne Pacelle, president of the Humane Society of the United States, received a base salary of $321,037 during
the 2013 calendar year, up 6. 6 percent
from $301,285 in 2012. Rick Bernthal,
chairman of the Humane Society’s
Continued on Page 19
SOME DEPARTED CEO’S STILL GET COMPENSATION: SEE PAGE 18
Stepping Down and Getting Paid
DR. JAMES D. WATSON OF COLD SPRING HARBOR LABORATORY
COURTES Y OF THE JOHN D. AND CATHERINE T.
Salaries for more
than 400 CEOs,